Apple’s iBeacons will be a boon to retailers who want to target their in-store customers with advertisements and special deals. But while the technology has generated a lot of excitement in the retail ...

There has been a lot of talk about iBeacons since they launched with iOS 7 last fall, but much of the focus has been on how they benefit retailers and add to the in-store shopping experience. They ...

There is no NFC capability in the new iPhones, but that’s okay–Cupertino has bigger (and less expensive) plans for low-power radio wave-based mobile payment technology. iBeacon was a tiny throwaway ...

Apple products are usually over-hyped. But there’s one that’s radically under-hyped: Apple’s iBeacon positioning system. So I’m here to turn up the noise on this quiet revolution. You really need to ...

Introduced in the summer of 2013 as a feature of iOS 7, Apple’s new mobile notifications system iBeacon is being touted by big brands as the next great opportunity in advertising. Using tiny Bluetooth ...

Apple flipped a switch this week and enabled customers at 254 U.S. Apple Stores to get spammed with micro-location based promotional nagging. The new system, called iBeacon, is a low cost, low-energy ...

Betaworks-backed Estimote has today announced a partnership with Knoll to bring its iBeacon platform to the office space planning company. Estimote, a Disrupt and YC alum, offers a platform for ...

iBeacon technology is hot stuff right now. I’ve heard people frame iBeacons as a potential savior for the brick-and-mortar retail experience. I’ve heard testimonials about all of the incremental ...

With the release of iOS 7.1 Apple made a tweak to a technology called iBeacon that paves the way clear for companies to fire off messages to users iPhones and iPads – even if that device is locked.