Founder and CEO of JMG Public Relations, an award-winning PR firm for innovators and their mission driven startup companies. Within our global economy, small businesses play a significant role in ...

Jennifer Acree, founder and CEO of JSA+Partners, a strategic comms firm working with consumer tech, digital media and gaming companies. When disaster strikes, small businesses often face an uphill ...

TULSA, Okla. — Resolute is a small PR agency in downtown Tulsa being nationally recognized. Nicole Morgan, the founder and CEO of Resolute, started the business because she wanted to balance having a ...

Jenny Nguyen isn’t concerned about keeping trade secrets. The founder of Hello Human, a public relations firm catering to small businesses in the design space, has scaled her customer base by teaching ...

In the past few years, more publicity firms have launched performance PR divisions. Here’s what it is and why companies love it. Performance marketing has been around for over 20 years—a strategy ...

NEW YORK--(BUSINESS WIRE)--O2 Investment Partners (www.o2investment.com), through Orchestra (www.orchestraco.com), has made an investment in and partnered with Small Girls PR (www.smallgirlspr.com), a ...

Public relations (PR) and marketing are often terms that are used interchangeably. In business, both functions are critical in building a successful brand. This makes understanding the difference ...

PR builds trust and credibility over time, while marketing drives short-term sales through targeted campaigns, making both essential for business success, depending on goals and budget. Marketing ...

At the same time, though, we still often find ourselves defining to those outside our field how we differ from advertising, how we are really quite separate from the other fields that make up the ...