Based on anonymized 2025 HSA debit card transaction data, Lively identified a growing mix of retail brands, digital health platforms, and direct-to-consumer healthcare companies among top HSA spend ...

“Amidst rising prescription costs and economic uncertainty, our account holders are proving that HSAs are more than a short‑term fix—they’re building longer‑term health and wealth stability,” said ...

Benefits provider Lively found its customers spent an average of 80% of their health care account assets in 2024, reflecting rising health care costs. While health savings accounts are becoming more ...

The MarketWatch News Department was not involved in the creation of this content. New Lively data shows that merchants from Amazon, Lilly, and Warby Parker to GLP-1s, digital therapy, women's health, ...